Västernorrland County
Accommodation and Travel Stats

June 2020

Notice

This is a non-premium report and don’t show the last 12 months data.

For more information or subscription for the premium report < click >, or contact us at < premium@visitory.io >

Västernorrland County: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 92,700
33 %
icon: sweden 87,700
24 %
icon: foreign 5,000
80 %
Top 3:
Germany
1,100
82 %
United Kingdom
670
60 %
Finland
500
64 %
Accommodation Sales icon
Accommodation Sales
icon: star 22.2 mill. SEK
47 %
Average prices:
Night
239.20 SEK
59.30 SEK
Room
743.00 SEK
109.00 SEK
RevPAR
231.70 SEK
196.60 SEK
Capacity icon
Capacity
icon: establishment 92
4 %
icon: room 3,000
2 %
icon: bed 7,200
3 %
utilization icon
Utilization
icon: room 31 %
38 %
icon: bed 22 %
39 %

92,700 registered bed nights

In June 2020, 92,700 registered bed nights were recorded in Västernorrland County (-33.5 %), of which 87,700 nights were spent by domestic visitors and 5,000 nights by foreigners. Registered domestic bed nights decreased 24 percent and registered foreign bed nights decreased 80 percent. In total, registered bed nights decreased 33 percent from last year's June.

Most foreign registered bed nights were recorded for travelers from Germany (1,100 nights).

Between January and June, 326,000 registered bed nights (-25.9 %) were recorded for domestic visitors and 23,800 (-61.0 %) for foreigners in Västernorrland County, in total 350,000 (-30.2 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 2.5 percent

Total of 3.7 million registered bed nights (-48.4 %) were recorded in the whole country, of which 3.4 million nights (-32.3 %) were spent by domestic visitors and 257,000 nights (-87.6 %) by foreigners.

The market share of Västernorrland County out of total registered bed nights was 2.5 % (+0.6 percentage points), out of domestic bed nights 2.6 % and foreign bed nights 2.0 %.

Ferry arrivals from different harbors

Accommodation sales 22.2 million SEK

Registered accommodation sales in June were 22.2 million SEK (-19.4 million).

Registered January-June sales were 139.6 million SEK and they decreased 93.1 million euro from the previous year.

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 740 SEK -12.8 % 790 SEK -10.2 %
Bed Night (Registered) 240 SEK -19.9 % 400 SEK -14.1 %
Revpar (Registered) 230 SEK -45.9 % 250 SEK -41.2 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

92 accommodation establishments (-4)
3,000 rooms (-46)
7,200 beds (-240)

Room utilization 31.2 % (-19)
Unsold rooms 2,000
Bed utilization 21.5 % (-14)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "västernorrland county + keyword"

Google searches for "västernorrland county" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Share this report

Sources: Statistics Sweden

More information available at the dashboard

Navigate

previous
next