Vaxholm
Accommodation and Travel Stats

September 2020

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Vaxholm: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 5,300
6 %
icon: sweden 5,100
10 %
icon: foreign 230
78 %
Visitors icon
Visitors
icon: star 3,200
4 %
icon: sweden 3,100
25 %
icon: foreign 118
80 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.5 mill. SEK
36 %
Average prices:
Night
281.60 SEK
130.10 SEK
Room
1,387.00 SEK
557.40 SEK
RevPAR
509.90 SEK
457.00 SEK
Capacity icon
Capacity
icon: establishment 7.0
17 %
icon: room 99
0 %
icon: bed 199
7 %
utilization icon
Utilization
icon: room 37 %
26 %
icon: bed 90 %
27 %

5,300 registered bed nights

In September 2020, 5,300 registered bed nights were recorded in Vaxholm (-5.8 %), of which 5,100 nights were spent by domestic visitors and 230 nights by foreigners. Registered domestic bed nights increased 10 percent and registered foreign bed nights decreased 78 percent. In total, registered bed nights decreased six percent from last year's September.

460 rooms (-4.0 %) were booked by leisure visitors and 630 rooms (-13.4 %) by business visitors.

Between January and September, 48,700 registered bed nights (+1.5 %) were recorded for domestic visitors and 1,800 (-89.9 %) for foreigners in Vaxholm, in total 50,500 (-23.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.2 percent

Total of 3.1 million registered bed nights (-30.6 %) were recorded in the whole country, of which 2.7 million nights (-19.9 %) were spent by domestic visitors and 441,000 nights (-61.9 %) by foreigners.

The market share of Vaxholm out of total registered bed nights was 0.2 % (0.0 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.1 %.

3,200 tourists arrived to registered accommodation

Arrivals to registered accommodation increased four percent compared to earlier year. Of all registered arrivals, 96.3 percent were domestic, and 3.7 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Vaxholm on average 1.7 nights (-0.22) and foreigners 1.9 nights (+0.2).

Ferry arrivals from different harbors

Accommodation sales 1.5 million SEK

Registered accommodation sales in September were 1.5 million SEK (-829,000).

Registered January-September sales were 13.6 million SEK and they decreased 6.5 million euro from the previous year.

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 1,400 SEK -28.7 % 1,600 SEK -10.2 %
Revpar (Registered) 510 SEK -47.3 % 520 SEK -38.1 %
Bed Night (Registered) 280 SEK -31.6 % 270 SEK -11.7 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

7.0 accommodation establishments (+1)
99 rooms (+0)
199 beds (-16)

Room utilization 36.8 % (-13)
Unsold rooms 63
Bed utilization 90.3 % (-33)

Registered room utilization for establishments

Global Google searches for "vaxholm + keyword"

Google searches for "vaxholm" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in September was 7.56/10 (-1.3).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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